Transform your thought leadership: Establish your compelling Future Narrative, amplify it with a podcast, and solidify your authority with a published book.
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NOTE: This is the Framework We Use to Empower Our Clients
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This strategic playbook is the core of our program that we use to empower top founders and leaders to become Future Narrators. Itβs designed for those who are committed to becoming visionary figures in their industries and transforming thought leadership into impactful action. By following this framework, you are leveraging the same process our high-level clients use to achieve powerful results.
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Overview
This Future Narrator Framework is a strategic plan to help you become a recognized thought leader in your space. The focus is on establishing your Future Narrative over the course of 100 days, followed by phases to amplify your influence through a podcast and then consolidate it with a published book. By the end of this journey, you will have a clearly articulated vision, positioned yourself as an influential thought leader, and left a lasting mark with a published work.
Phase 1: Establishing the Future Narrative (Days 1-100)
Main Objective: Develop and formalize a compelling Future Narrative that resonates with your audience and positions you as an innovator.
Key Deliverable: Future Narrative Point of View (POV) Document.
Day Breakdown and Tasks:
Days 1-10: Articulate Your Vision
- Main Task: Conduct deep-dive workshops to articulate your vision.
- Tasks:
- Engage in vision mapping exercises to define your broader goals and aspirations.
- Interview key stakeholders to understand the needs and trends in your industry.
- Perform trend analysis to identify the future trends that you can lead or influence.
- Guided Questions:
- What does the world look like when you have reached your goals and objectives?
- How have people's lives changed, and what was the impact?
- What is the key change you want to see in your industry?
- How does your personal and professional experience contribute to this vision?
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Days 11-20: Drafting the Future Narrative POV
- Main Task: Draft the initial Future Narrative POV.
- Tasks:
- Outline the core elements of your narrative: mission, vision, and intended impact.
- Incorporate insights from your vision mapping and stakeholder interviews.
- Identify the transformative ideas that set your Future Narrative apart.
- Guided Questions:
- What does the world look like when you have reached your goals and objectives?
- How have people's lives changed, and what was the impact?
- What is your mission, and what specific change do you want to lead?
- How do current market trends align with your narrative?
Days 21-30: Refining the Narrative
- Main Task: Refine your POV with feedback.
- Tasks:
- Share your draft with trusted stakeholders and peers.
- Collect feedback through interviews and surveys to gauge resonance.
- Incorporate storytelling elements to emotionally connect with your audience.
- Guided Questions:
- What does the world look like when you have reached your goals and objectives?
- How have people's lives changed, and what was the impact?
- How can you refine your messaging to better resonate emotionally?
- What aspects of the feedback are most helpful in making your narrative stronger?
Days 31-40: Strategic Content Planning
- Main Task: Develop a strategic content calendar.
- Tasks:
- Plan key messaging touchpoints, such as blog posts, LinkedIn articles, and social posts.
- Identify key dates and themes that align with your Future Narrative.
- Design content that builds anticipation and positions you as a visionary leader.
- Guided Questions:
- What does the world look like when you have reached your goals and objectives?
- How have people's lives changed, and what was the impact?
- What type of content will best communicate your Future Narrative?
- How can you use storytelling to build engagement over time?
Days 41-50: Creating Content Assets
- Main Task: Create supporting content assets.
- Tasks:
- Draft key articles that reflect the pillars of your Future Narrative.
- Create social media posts that introduce your vision to a broader audience.
- Develop visual aids and graphics that visually reinforce your narrative.
- Guided Questions:
- What does the world look like when you have reached your goals and objectives?
- How have people's lives changed, and what was the impact?
- What key messages do you want to communicate through each content piece?
- How can you maintain consistency across all your content?
Days 51-60: Announcing Your Future Narrative
- Main Task: Announce your Future Narrative publicly.
- Tasks:
- Release a press release that formally announces your Future Narrative.
- Publish initial social media posts to establish your presence.
- Create shareable content such as quotes and video snippets to encourage interaction.
- Guided Questions:
- What does the world look like when you have reached your goals and objectives?
- How have people's lives changed, and what was the impact?
- How can you craft your announcement to generate excitement?
- What platforms will have the most significant impact for your announcement?
Days 61-80: Engaging and Tweaking
- Main Task: Monitor engagement and refine your messaging.
- Tasks:
- Track audience responses and gather feedback on your published content.
- Engage directly with early responders and influencers in your space.
- Make adjustments to your narrative based on audience feedback.
- Guided Questions:
- What does the world look like when you have reached your goals and objectives?
- How have people's lives changed, and what was the impact?
- What content is resonating most with your audience, and why?
- How can you use this feedback to enhance your Future Narrative?
Days 81-100: Consolidation and Finalization
- Main Task: Consolidate learnings and finalize your Future Narrative.
- Tasks:
- Solidify the Future Narrative by summarizing key learnings from earlier phases.
- Align all content assets and prepare a roadmap for potential next steps (e.g., a podcast or book).
- Ensure your POV document reflects a well-rounded and compelling thought leadership narrative.
- Guided Questions:
- What does the world look like when you have reached your goals and objectives?
- How have people's lives changed, and what was the impact?
- What were the major learnings from the past 100 days?
- How can you position your narrative for future expansion and engagement?
Phase 2: Launching the Podcast (Days 101-200)
Main Objective: Launch a podcast mini-series to amplify your Future Narrative and engage your audience.
Key Deliverable: A live, engaging podcast that features discussions on your Future Narrative with key figures and influencers.
Day Breakdown and Tasks:
Days 101-120: Planning the Podcast
- Main Task: Define the theme and structure of the podcast mini-series.
- Tasks:
- Outline episode topics that reflect the key pillars of your Future Narrative.
- Identify potential guests who align with and can expand on your Future Narrative.
- Set up logistics including recording equipment, platform, and scheduling.
- Guided Questions:
- What are the core themes of your Future Narrative that can be explored in each episode?
- Who are the key individuals who can contribute valuable perspectives?
Days 121-140: Recording Episodes
- Main Task: Record the podcast episodes.
- Tasks:
- Guided Questions:
Days 141-160: Editing and Preparing for Launch
- Main Task: Edit episodes and prepare promotional material.
- Tasks:
- Guided Questions:
Days 161-180: Launching the Podcast
- Main Task: Launch the podcast and promote it.
- Tasks:
- Guided Questions:
Days 181-200: Post-Launch Engagement
- Main Task: Analyze feedback and refine the approach.
- Tasks:
- Guided Questions:
Phase 3: Publishing the Book (Days 201-300)
Main Objective: Consolidate thought leadership into a published book to establish long-term influence.